■ Manufacturer representation in Czechia · installation + distribution
We represent manufacturers on the Czech market — from the warehouse through our own sales channels to installation at the end customer. One company, one invoice, one sales plan.
01 — Working together
Installation firms do not sell. Distributors do not install. We do both inside one company, so there is nobody left to pass the blame to. Pick the scope that fits — and start with a pilot, not with exclusivity.
A
You handle sales yourself, but you have no hands in Czechia to install the product properly.
A+
You are not looking for another distributor. You want a firm that offers your product to the customer inside its own projects.
B
You want sales volume without building your own sales network or warehouse.
C
You are a manufacturer or a foreign brand with no representation in Czechia and want one partner for the whole market.
Also possible: production under our own brand, or your product carrying our print — where the product allows it.
02 — Product lifecycle
Seven steps we run for every brand. The first three are preparation, the rest run continuously. None of it is bought in — the warehouse, the channels and the installation teams are ours.
Product, competition, target group and a sober volume estimate.
Wholesale and end-customer prices, installation calculation, agreed margin.
Receiving, stocking, picking and delivery from our warehouse in Králův Dvůr.
Wholesale to smaller retailers, our own e-shops and enquiry sites.
Product copy, photos, configurators and campaigns. We make them ourselves.
Installation by our own teams, warranty and post-warranty service.
Sales, stock and completed jobs measured against the agreed plan.
What sells, we expand. What does not, we stop. The quarter decides, not the hunch.
03 — Levels of care
The scope can be widened at any time. It can also be narrowed — we are not here to hold you by contract.
| Scope | Installation | Distribution | Full representation |
|---|---|---|---|
| Installation teams and service | yes | — | yes |
| Warehouse and logistics | — | yes | yes |
| Wholesale | — | yes | yes |
| Our own e-shops and channels | — | yes | yes |
| Marketing and content | — | basic | full |
| Sales plan and reporting | per job | monthly | monthly + quarterly review |
| How we are paid | job calculation | margin | margin + fixed fee for running channels |
04 — Pilot programme
We do not ask for exclusivity up front. We ask for one quarter and data you can decide on yourself.
We pick the product line and work out prices, margins and the installation calculation.
Goods into the warehouse, product into the system, channels and content live.
Wholesale, our own channels, a campaign and the first installations at customers.
Sales, margins, completed jobs, campaign costs. What worked, what did not, what next.
“We do not want control of your brand up front. We want one line, one quarter and numbers you can decide on yourself.”
05 — What we do with our own hands
We distinguish between what our own people do and what vetted partners do. That difference shows up in lead times and in how complaints get resolved.
On top of that our own timber production — forest, sawmill and material for timber buildings, pergolas and decking. We take manufacturing seriously because we do it ourselves.
We keep extending and vetting the partner network so capacity keeps up with the season.
06 — Warehouse and systems
Králův Dvůr, Heidelberg site. Central management, local staff, receiving, picking and distribution.
Stock, e-shop, price lists and invoicing in one system that we run and maintain ourselves. Inventory, orders, documents and reporting in one place.
Import and export within the EU, customs-ready processes, road freight from supplier to market.
Intertrada invoices the end customer. You deal with production, not with receivables.
From the operation
Photos from our own operations are on the way — this is where the warehouse in Králův Dvůr and finished installations will be.
07 — Our own channels
These are our own brands and websites. We built them, we run them and we sell through them — from an online configurator to installation at the customer.
Configurator · made to measure · installation
Made-to-measure insect screens. The customer enters the dimensions, sees the price instantly and chooses between a kit, an assembled screen or installation at home.
sitovna.cz →
Enquiry system · operations · service
Trailer, machine and tool rental. Priced catalogue, enquiry system and day-to-day operations including handover, service and maintenance.
hardver.cz →
Configurator · installation · service
Made-to-measure pools with configuration and an indicative price. Sales and installation including pool technology. Launch in preparation; we are happy to show you access.
access on request →08 — Sectors
Three groups of products where we have both the in-house trades and the selling experience. The detailed sector pages are currently available in Czech.
Pergolas, conservatories, decking, pool and sauna surroundings, fences, gates and railings, garden furniture, natural stone.
Open sector (in Czech) →Heat recovery ventilation, electrical installation products, plumbing, security and CCTV, heating, windows and doors.
Open sector (in Czech) →Garage and workshop systems, entrance matting and cleaning zones, insulation, maintenance and facility management.
Open sector (in Czech) →09 — Who you will deal with
Sales Director
I go through your offer personally, tell you straight away whether we have the capacity for it, and propose the scope of a pilot. When we cannot do something, I will point you elsewhere — that is cheaper than a promise we would not keep.
I have spent over twenty years between software development, data and business processes. That is why the digital side does not go to an agency: the e-shop, the configurator and the reporting are built and run by us, just like the warehouse and the installations.
10 — Questions we get first
Not up front. We start with a pilot on one product line. Exclusivity is a conversation for someone holding a quarter of results.
Intertrada. We buy the goods into our own stock and sell in our own name, so you deal with production rather than with receivables and end-customer complaints.
We start from your wholesale price list; end-customer prices and the margin are agreed in advance. For installations we confirm a price calculation per job. We do not offer commission — it is not reliable for either side.
Our installation teams, both in and out of warranty. Every job comes with photo documentation, so what was installed and how stays traceable.
We say so and show the numbers. Nobody enjoys holding stock that does not move. You can walk away from the pilot without further commitments.
Analysis and pricing within two weeks of agreeing, stocking and channel launch within four. The pace depends mostly on how quickly the materials and the goods arrive.
Yes. We import and export within the European Union and work with foreign manufacturers who have no representation in Czechia.
Yes, that is model A. Plenty of manufacturers run sales themselves and only need reliable installation capacity.
11 — Contact
A few sentences will do: what you make, what you need from a partner and at what volume. We reply within two working days and say straight away whether we have the capacity.